Theme-based housing grows in Gurgaon
Gurgaon developers are coming up with theme-based housing for niche clients. The real estate developers are lining up projects based on architectural designs of various culture - Egyptian, Arabic or Spanish, etc in the city.
The target audience are those whose aspirations go beyond modern facilities like parks, swimming pools or health clubs.
The theme-based housing concept is the latest fad in the realty market and it seems to gain momentum in future with leading real estate companies getting innovative to woo potential buyers.
Gurgaon is a natural choice for these projects to be launched as purchasing power of the consumers of the city is high and such projects easily attract the attention of their desired target audiences.
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