‘Blue Drum Campaign’ by Brigade Millennium to manage waste better
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The ‘Blue Drum Campaign’ was launched by the Mayflower Residents’ Association Brigade Millennium, in November 2008. Brigade Millennium, a gentle green residential enclave located in J.P. NAGAR, 7th PHASE, Bangalore. ‘Blue Drum Campaign’ collects dry waste such as paper, cardboard, plastic, glass etc and dry waste is sold out. Today, the garbage truck that visits the JP Nagar’s Brigade Millennium community every morning usually leaves overflowing, and often with things that could be reused or recycled. Mayflower Block, 15 floors high, with about 220 families is a major contributor to this.
The ‘Blue Drum Campaign’ segregates garbage as wet waste (kitchen waste and toilet waste) which goes to garbage chute and dry waste dry waste – paper, board, plastic, glass, metal, e-waste etc which goes to Blue Recycle Drum placed next to the garbage chute. Then, residents and their house maids were educated house-to-house on garbage segregation – what garbage segregation is, how source-segregation of their garbage at home helps, how to do it. “To educate residents, we went door to door. A single briefing for everyone didn’t look possible. First we got a volunteer from each floor who was trained – and who in turn went door to door. We gave every house a segregation guidelines flier to put on their fridge. Maids were not always at home when we visited. We used another method to train them. We have a lady security guard at the guard house where the maids sign in every day. We got her to explain to the maids as and when they came to work.” said Arathi a resident of Mayflower Block, Brigade Millennium.
Since the building is fitted with a garbage chute, residents used to the convenience of just throwing everything unwanted down the chute. With the launch of ‘Blue Drum Campaign’, every floor has been provided with a Blue Recycle Drum for dry waste such as paper, cardboard, plastic, glass, metal, e-waste etc. Those who follow the segregation at home realize that the actual kitchen waste is so little that they need to empty the kitchen dust-bin only once in 2-3 days.Today, the chute is used only for wet waste – kitchen waste and toilet waste.
To make this campaign fun for the residents, before the launch, ‘Drum Art’ was conducted. Drum Art involved both children and adults to make the blue drum look nice and attractive.Then, residents and their house maids were educated door-to-door on garbage segregation.Instructions on how to dispose of the waste were graphically displayed at strategic points. The house-keeping staff, who are responsible for carrying away the blue drum waste, were trained on collection and sorting the stuff deposited in the blue drums.
They are now provided with a nice trolley that makes transportation of the drum waste from the 15 floors to the basement storage room very convenient.The total initial investment was about Rs.11,000 – on the blue drums, trolley and instruction signs.At present, the blue drum waste is sold to recyclers and the money generated is used for the benefit of the house-keeping staff.
Courtesy: bangalore.citizenmatters.in
Apartment, Bangalore, Blue Drum Campaign, Brigade Millennium, Brigade Millennium Bangalore, garbage chute, garbage segregation, JP Nagar, kitchen waste, Mayflower Block, Recyclable waste, Recycle, Residents Welfare Associations, segregation guidelines, source-segregation, Waste segregation
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