DLF Brands to invest on multi-brand stores
DLF Brands has announced the launch of its first multi-brand retail venture AVE.NEU and plans to open 25 outlets across India at an investment of up to Rs 125 crore in the next three years.
The retail stores will be opened in cities like Mumbai, Pune, Chandigarh, Surat and Lucknow. According to the planning 10 retail stores will be opened in next one year and the number will grow up to 25 in next three year.
Apparel, accessories and home products from leading international brands like Boggi Milano, Claire’s, DKNY, Alcott, Sunglass Hut, ELC and Mother care will be sold at the AVE.NEU stores.
DLF Brands, a part of the real estate major DLF group, already operates around 120 exclusive outlets for the brands in its portfolio.
It had recently ended its joint venture with luxury brand Armani in India and is focusing on lifestyle brands that are scalable in India.
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Source: Zee News
